If you’re like most business owners, the majority of your marketing budget is poured into creating awareness about what you do and then convincing customers to call for more information or to make an appointment. And like most business owners, what remains of your marketing budget can’t begin to cover adequately handling the calls when they do come in.
Most businesses attempt to solve this imbalance by either setting up an automated voice mail system with a series of prompts or by hiring an in-office receptionist. However, both of these options present serious limitations. A Consumer Reports National Research Center survey showed that consumers most often don’t follow through with transactions when they aren’t able to speak to a live representative, are put on hold for too long, or are prompted to follow too many phone-menu steps. In-office receptionists are also limited by how many calls they can handle at once and have to resort to voice mail for after-hours calls.
So what’s a business to do, when it’s clear that customers’ calls need to be answered promptly and professionally, but the staff’s time and resources are limited? This is when it’s time to consider outsourcing your calls to a live call answering service, which has both the trained operators and advanced technology to handle any call volume and to ensure your customers receive the care and attention they expect and deserve.
At Voice Link of Columbus, Inc., we believe a live answering service is an extension of your business and we understand that the way calls are handled can be the difference between customer acquisition and retention, or loss. It’s our business to build your customer’s loyalty by representing your protocols and priorities. Whether you need to outsource your calls for backup during high call volume times, during after-hours only, or 24/7, we have multiple service options that we will then customize to your industry and goals.
Interested in learning more about how we can help you stop running ragged and catch your breath while serving your clients better? We offer month-to-month service agreements to meet the needs of any business regardless of size. Secure HIPAA/HiTech messaging, appointment scheduling, and customized communication solutions save you time and money while optimizing customer care. Our excellent reputation, expert staff, and state-of-the-art technology will exceed your expectations. Request information online or call us at (800) 262-2799 for a free consultation.
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