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Handling phone calls is an essential aspect of any business, no doubt about it. And while business owners want their phones to be ringing off the hook, answering and managing all those calls is time-consuming and often distracting. But unanswered or unreturned phone calls is like giving potential customers the silent treatment—and in the business…

Receptionists play such an important role for any business, and how they interact with callers on the phone can either build or break customer loyalty. Receptionists are often, figuratively and literally, the voice of a business, and any bad habits in how they handle calls reflect poorly on the company. Here are the top 7…

Many customers say they prefer working with small businesses because they’re more likely to receive personal attention. In fact, according to an American Express Survey, 80% of Americans believe that smaller businesses place a greater emphasis on customer service than large businesses. While this is great news for small companies, it can also present a…

There was once a day when you probably had doubts about embracing a new business tool or technology, thinking that the risks would surely outweigh the rewards. Later, after you’d made the leap, you wondered why you ever hesitated in the first place and how you functioned without that tool or technology. Usually, it’s our…

A loved one’s end-of-life experience is one of the most critical and sensitive times for a family. Every moment can feel urgent and tender for all who are involved in a loved one’s passing, and it’s certainly no time to worry about whether or not critical services such as hospice care and a funeral home will…

On average, loyal customers are worth up to 10 times as much as their first purchase, according to a survey by the White House Office of Consumer Affairs. The same survey reveals that it’s 6-7 times more expensive to acquire a new customer than it is to keep a current one. So if business owners across…